R R Donnelley, the world’s largest printer, and then printer of the UK’s telephone directories and yellow pages, invited us to help them create an inspiring vision for their top management team. This successful project, in which focused growth and profitability goals and action priorities were identified and adopted by the senior management team, led to our subsequent involvement in a series of acquisition and divestment projects.

Bemrose, a USA and UK based printer and producer of diaries (e.g. Letts) and promotional products, asked us to help them formulate a Vision for their UK business. The challenge was that their managers identified more closely with the operating divisions and subsidiaries which directly employed them than with the parent company. We facilitated a process, involving the senior management of each division and subsidiary, in which each created its own Vision, owned and inspiring the management of that company, yet which nested within and contributed to an over-riding Vision for the group as a whole. This over-riding Vision was created by the entire senior management team. This ensured ownership and commitment of middle and senior management in all parts of the company. We were subsequently complimented by a number of Bemrose Directors for the enthusiasm and ownership this process engendered.

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